With Kochava, Detailed Insight into Mobile Attribution Data Translates to Higher ROI for Rosetta Stone Rosetta Stone was founded in 1992 with the goal of accelerating language learning through the use of interactive software. Rosetta Stone’s unique approach of Dynamic Immersion uses images, text and sound to teach words by spaced repetition, without translation or grammar explanation. Rosetta Stone’s Learn Languages app, free to start, allows users to extend their experience away from their computers putting more than twenty languages at their fingertips. Caitlin Romig, Senior Manager, Digital Marketing–Global Consumer, has beentasked with overseeing all paid digital marketing efforts on both mobile and the web for Rosetta Stone. In addition to managing all of the digital display advertis

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