Case Study
When Technology Meets Print
A leading telecommunications and cable provider began the arduous process of qualifying and selecting vendors who were capable of handling large data feeds and merging them into print templates that would drive their Welcome Kit marketing collateral for new customers. This process involved integration with the providers IT and area managers as well as their manufacturing and warehousing partners The Welcome Kit consisted of several pieces; two particularly challenging elements were the Channel Line-up and the Rate Card, which were being manually typeset by the providers print production vendor. EarthIntegrate quickly realized that with several disparate technology systems and manual processes contributing to the data an intelligent, easy-to-use content management system would be re