Case Study
We now have 200,000 leads in the system
We now have 200,000 leads in the system Publishing Company transforms it’s sales management process with Zoho CRM. COMPANY PROFILE INDUSTRY Publishing TYPE Private SIZE 51-200 employees COMPANY CRM CRITERIA Reports and Dashboards CustomizationMARCOA Publishing Inc. has been setting industry standards in publishing from their San Diego headquarters for half a decade. “Over the years, MARCOA has published more than 30 million military relocation guides, directories, and maps for active-duty military and their families around the country.” said Forest Smith, Director of Information Technology. Challenges: MARCOA sought a CRM that could not only handle sales activity in the field, but also serve as a robust platform to integrate with production activities. “Integration with our accou