Hidden Champion in European Mail-Order Industry“The usability of the platform is great! We use the possibilities of machine learning for our CRM very efficiently.” – Manfred Dennenmoser, Head of BI/CRM, WalzWalz Group – Hidden Champion in European Mail-Order Industry Founded in 1952, the mail-order group Walz counts as a hidden champion of the European mail order industry. In 2018, the company generated revenue of over €244 million and currently employs over 1,200 people who operate the brands Baby-Walz, Die moderne Hausfrau, and Walzvital. In the 1990s, Walz expanded to Belgium, the Netherlands, Luxembourg, Austria, Switzerland, and France. Since 2000, the company has been active in the digital space with its online shops. The marketing employees of Walz stand out wi

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