Case Study

Virgin EMI

Virgin EMI

Pages 6 Pages

ALBUMS OF THE YEAR WITH EDGE ALBUMS OF THE YEAR Virgin EMI wanted to raise awareness of their albums of the year, and encourage engagement with the music. Key objectives were high awareness and interaction: ? The large creative space on PageSkin Edge was perfect to amplify campaign messaging ? The interactive format enabled exploration of different artists and the option to tap to listen Planned by PAGESKIN EDGE ? PageSkin Edge

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