Using the Studyportals Student Interest Dashboard for informed strategy planning in international student recruitment Case Study: CEG Digitalinsights #actingon USE REAL-TIME DATA INSIGHTS TO TARGET THE RIGHT STUDENTS1 Introduction As competition in international student recruitment is increasing, university staff needs more insights to target prospective students more precisely. This is where big data insights come in. Over 36 million students can be found on Studyportals each year, exploring over 190,000 degree options abroad. This generated data has proven to be an accurate reflection and projection of the higher education market. The Studyportals Student Interest Dashboard is relevant for higher education professionals who want to increase their understanding about the sup

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