Using sophisticated modeling and analysis, Genpact helps pharma leader improve physician targeting, optimize physician call plans, and generate
Using sophisticated modeling and analysis, Genpact helps pharma leader improve physician targeting, optimize physician call plans, and generate
2 PagesPROCESS • ANALYTICS • TECHNOLOGY Using sophisticated modeling and analysis, Genpact helps pharma leader improve physician targeting, optimize physician call plans, and generate US$27 million in incremental profit Generatin G LiFe SCien Ce S impa Ct Case Study Client industry Business need addressed Genpact solution Business impact Global pharmaceutical manufacturer Life sciences Smarter allocation of sales resources to target physicians
