Case Study

TXU Energy improves efficiency, gains competitive edge, and delivers market-leading customer service

TXU Energy improves efficiency, gains competitive edge, and delivers market-leading customer service

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SUCCESS STORY: TXU ENERGY TXU Energy improves efficiency, gains competitive edge, and delivers market-leading customer service How Genesys helped the largest electricity provider in the deregulated Texas market become industry rock stars TXU Energy (TXUE) is the largest retail energy provider in Texas, serving 1.6 million customers. One of over 50 options that customers may choose from, TXUE operates in a deregulated marketplace that is highly competitive. TXUE is a dynamic, forward-thinking brand that is a thought leader in marketplace technology—with Genesys, it has positioned itself as the number one choice for Texans in the market. Today, TXUE relies on Genesys to help them service existing customers, effectively sell to new customers and run their contact center more ef

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