Case Study
TVEyes Helps Global Event Producer Monitor Media in Multiple Markets
© 2014 TVEyes Inc. All Rights Reserved . Page 1 of 4 © 2014 TVEyes Inc. All Rights Reserved . Page 2 of 4 TVEyes Helps Global Event Producer Monitor Media in Multiple Markets. When a company produces multiple public events that combine two great American pursuits – rock concerts and marathons – the events garner broadcast media mentions by the thousands. Competitor Group Inc., based in San Diego, owns and operates the Rock ‘n’ Roll Marathon Series, a year-round cycle of marathons and half-marathons held in major metropolitan areas. It is the world’s largest running series and its partner charities have raised more than $300 million in the last 16 years. In 2014, more than 450,000 amateurs and professionals will participate in its 28 events around the world. To m