Case Study

Turtle Wax reaches customers far beyond its website with Bazaarvoice

Turtle Wax reaches customers far beyond its website with Bazaarvoice

Pages 4 Pages

1 AT A GLANCE Challenge Building relevancy and trust in the Turtle Wax brand to increase sales, especially through retailers. Solution Use Bazaarvoice Ratings & Reviews and Bazaarvoice Curations to collect more relevant content such as consumer-generated content (CGC) to reach more consumers. Benefit Enhance the retailer relationship and increase retail sales; get unique insights into customers and products; and work with Bazaarvoice to identify more ways to leverage CGC. Featured Solutions Bazaarvoice Ratings & Reviews Bazaarvoice Curations Turtle Wax reaches customers far beyond its website with Bazaarvoice Transforming its website from a static, catalog-style presence to a dynamic place to showcase its products became a priority for Turtle Wax when it realized that it

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