Turtle Wax Liverpool-based car-care manufacturer reveals ambitious growth plans Business: Turtle Wax Location: Liverpool Sector: Manufacturing Funding: £6m Turnover: £18.3m Turtle Wax, the global car-care product manufacturer based in the North West of England, is looking to grow aggressively across Europe, the Middle East and Africa (EMEA) with a new finance deal in place. The fast growing business plans to double its turnover in 5 years to over £30 million, with 15% dedicated to the UK and 85% to export. Incorporated in Chicago in 1946, Turtle Wax remains a family-owned and operated business with sales in more than 90 countries. The iconic brand started its European business in the 1950s followed by establishing a UK based company in 1966. It now sells Turtle Wax products, including Per

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