LiveVox integrated GoodData into its cloud contact center platform to deliver advanced, self-service analytics that empower clients to optimize performance with a 360-degree customer view. Previously limited to basic call metrics, LiveVox now combines voice, chat, CRM, and workforce data to create detailed dashboards without requiring clients to build their own data infrastructure. This transformation scaled LiveVox to over 70 customers in five years and boosted adoption among smaller companies lacking analytics teams. Looking ahead, LiveVox plans to expand from descriptive to predictive analytics using machine learning.

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