Case Study

TrueCar Drives Towards Happy Customers with Imply

TrueCar Drives Towards Happy Customers with Imply

Pages 2 Pages

CUSTOMER STORY TrueCar ® Drives Towards Happy Customers with Imply About TrueCar TrueCar is the most efficient and transparent way to find a car. Consumers can use TrueCar to learn what other people paid for a new vehicle of interest in their local area and receive upfront, transactable prices on a specific vehicle on the dealer’s lot. They can also now build many parts of their deal with the dealer online, including loan and lease payments as well as their trade-in. Consumers can also search dealers’ inventories of quality used and certified previously owned (CPO) vehicles with intelligent price ratings and free condition summaries. TrueCar users purchase approximately one million cars from the approximately 15,000 dealers in its network each year. Addressing latency and co

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