Through Advanced Personalization, PUMA Experienced a 48% Increase in Conversion in Just Under 120 Days
Through Advanced Personalization, PUMA Experienced a 48% Increase in Conversion in Just Under 120 Days
2 PagesPUMA starts in sport and ends in fashion. As one of the world’s leading sport- lifestyle companies, PUMA designs and develops active footwear, apparel and accessories. Their labels include categories such as football, running, motorsports, golf and sailing. The PUMA Group owns the brands PUMA, Cobra Golf and Tretorn. Founded in 1948, PUMA distributes its products in more than 120 countries and employs more than 9,500 people worldwide.
