The WOD Life increase conversion by 70% on Shopify by leveraging Personalisation & Category Merchandising 0 MIN READ | PUBLISHED: JUNE 7, 2021 | FASHION & ACCESSORIES INDUSTRY: SPORTING GOODS PLATFORM: SHOPIFY PLUS The WOD Life is an Australian brand that curates the highest quality apparel, accessories and equipment for high performance training. CHALLENGE The WOD Life needed to increase conversion rates within their collections and make their category merchandising easier. LEARN MORE SOLUTION The WOD Life uses Category Merchandising, Product Recommendations, Catalog Explorer and Pop-ups. LEARN MORE RESULTS The WOD Life saw a 70% increase in conversion, a 86% increase in average visit value and a 10% increase in AOV. LEARN MORE About The WOD Life The WOD Life is an Australian brand that

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