The State of Retail in a Covid-19 WorldIntroduction Around March 2020, the world went on pause. Restaurants closed. Hairdressers stood down. All non-essential retailers were told to shut up shop. As the largest global health threat since the Spanish Flu, Covid-19 sent us into a dystopian lockdown. But as with any time of radical change, we adapted. Sunday lunches became virtual quiz nights, conferences became Zoom conference calls and shops, pubs and cafes re-opened, albeit with strict social distancing measures still in place. The world gradually returned to a ‘new normal’. But, what does this mean for the retail industry? A sector that traditionally relies on in-store traffic and spontaneous spending. According to a recent Rotageek and Ipsos survey, 3 in 4 shoppers are still con

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