Case Study
The Secret Ingredients to Food Day’s Biggest Year Ever
8000 Events across the country 2000 Unique cities and towns participating 70 % Annual increase, biggest ever CASE STUDY The Secret Ingredients to Food Day’s Biggest Year Ever Food Day adapted to each locality’s interests and preferences to ensure people all over the country could participate in the ways they wanted. Using NationBuilder, the organization enabled supporters to plan and post their own activities on a searchable map. The results: These three events in three cities were part of a larger mission: to bring Americans together to talk about diet, nutrition, and healthy eating. It was Food Day 2014. More than 8,000 individual events were set up from coast to coast -- a 70 percent increase from 2013 that made it the largest annual jump on record. Food Day began in 201