The #1 Platform for Connected Data neo4j.com WHITE PAPER The Return on Connected Data More Connections, More Value Dave Packer, Product Teamneo4j.com 1 White Paper The #1 Platform for Connected Data Connections Unlock the Value of Data The value of data comes from an organization’s ability to understand it in relation to other data. By itself, data offers finite value. When connected, data’s value is infinite. Case in point: There’s a difference between knowing that a customer bought a child’s winter coat and knowing that a customer bought a child’s winter coat for the last three years, all in the color blue, in successive sizes. Increasing data’s connectedness further increases its value through additional context. This is another demonstration of Metcalf’s Law of the Network: netwo

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