Case Study
The problem of scale in global media intelligence
1 News API for Media Intelligence whitepaper - 06 AYLIEN.com2 There are many types of media intelligence organizations operating today, covering a wide range of niche markets and use cases. Regardless of the organizations’ niche, be it competitive, market, sales, or brand intelligence to name just a few, many require the same thing: easy access to the world’s news in real time. News is an insight rich source of data that can provide critical and timely signals for media intelligence purposes but the speed at which content is published and the scale at which it is created today poses a daunting challenge for media intelligence organizations looking to leverage media signals in their applications or processes. The sheer volume of daily global news in the 21st century makes it i