America First Credit Union (AFCU), Utah’s largest with $18 billion in assets and 1.3 million members, sought to elevate its mobile experience to delight members. Partnering with MX, it replaced its outdated waterfall development approach with the agile MX Mobile Banking framework, enabling rapid updates and cross-platform support. The app’s ratings jumped from a D to an A+ in appbot, with 4.5+ stars in Apple and Android stores, up from 2.5. Members praised its intuitive design, multi-account integration, categorization engine, and ease of use, while AFCU valued MX’s responsive support and continuous innovation.

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