The Brandstorm goes on for L’Oréal on LinkedIn The Challenge • Recreate the Brandstorm 2020 final as a digital event • Drive engagement and views among students, employees, schools and other sources of talent • Support an ambitious game show format with a panel of judges on location and teams presenting from around the world • Maximise reach and engagement Page 1 of 2 For 28 years, the Brandstorm competition has played a central role in L’Oréal’s employer brand strategy, engaging hundreds of thousands of students worldwide in innovation challenges. With nearly 48,000 participants and an inspiring theme of building a plastic-less future for the beauty industry, Brandstorm 2020 was set to be the biggest competition yet. L’Oréal was determined that it would continue to be, despite th

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