Case Study
Celosphere sequel goes bigger and better with LinkedIn Events
Celosphere sequel goes bigger and better with LinkedIn Events The Challenge • Target key personas at accounts in the Celonis new business pipeline • Drive relevant, high-quality registrations for Celosphere Live • Generate wider excitement and reach during the live event itself • Leverage on-demand content to continue nurturing prospects after the event Page 1 of 2 Planning the sequel to the first ever Celosphere Live was always going to be a very different experience for leading execution management systems platform, Celonis. In 2020, when Celonis took the decision to pivot its showpiece three-day conference to a virtual event in the face of the pandemic, it had four weeks to plan and its simple objective was to secure as many virtual attendees as possible. A year on, the market