Case Study

Celosphere sequel goes bigger and better with LinkedIn Events

Celosphere sequel goes bigger and better with LinkedIn Events

Celosphere sequel goes bigger and better with LinkedIn Events The Challenge • Target key personas at accounts in the Celonis new business pipeline • Drive relevant, high-quality registrations for Celosphere Live • Generate wider excitement and reach during the live event itself • Leverage on-demand content to continue nurturing prospects after the event Page 1 of 2 Planning the sequel to the first ever Celosphere Live was always going to be a very different experience for leading execution management systems platform, Celonis. In 2020, when Celonis took the decision to pivot its showpiece three-day conference to a virtual event in the face of the pandemic, it had four weeks to plan and its simple objective was to secure as many virtual attendees as possible. A year on, the market

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