Terminix Boosts Lead Generation By 65% With Targeted Paid Search
Terminix Boosts Lead Generation By 65% With Targeted Paid Search
1 PagesTerminix Boosts Lead Generation by 65% with Targeted Paid Search TERMINIX, A SERVICEMASTER COMPANY, is one of the largest pest control companies in the world, operating in 47 states and in 22 countries worldwide. CHALLENGE A main marketing goal for Terminix is to acquire new leads via their website; inquiries from potential customers. To ac- complish this, Terminix needed to improve conversion rates from their Paid Search campaigns and dri
