Case Study

Super-Regional Bank Sees Significant New Customer Growth After Nationwide Digital Expansion

Super-Regional Bank Sees Significant New Customer Growth After Nationwide Digital Expansion

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bottomline.com Super-Regional Bank Sees Significant New Customer Growth After Nationwide Digital Expansion The rapid growth of its physical footprint propelled a community financial institution to one of the nation’s leading super-regional banks. After conducting a review of deposit origins, the bank found that more than half of all deposits were being made through non-teller channels such as ATMs, online and mobile banking. In response, the bank hatched plans for a nationwide expansion that wouldn’t depend on brick and mortar locations. Determining it would be most efficient and cost-effective to use and expand on digital technologies already in place, the bank opted to create an exceptional online experience that would be available to new customers regardless of their locatio

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