Case Study
Success Story Visit Plano
Meetingmax offers a sophisticated, yet simplified room block management system tailored to the event industry. Meetingmax's software is used by travel organizations in dozens of North American destinations and by organizers of high-profile events including SXSW, TED Conferences, Cisco Live, and Oracle OpenWorld Success Story Visit Plano The mission of Visit Plano is to enhance the economic fabric, tax base and employment opportunities in Plano, TX through destination marketing, facility marketing and support programs. SITUATION Team registration for the Elite Softball Showcase Tournament in Plano, Texas was declining. Visit Plano wanted to increase hotel occupancy within city limits and prove relevancy t