SPORT RELIEF TAPPED INTO COMMUNITY SPIRIT TO GENERATE SIGN UPS AND BOOST FUNDRAISING2 Sport Relief first launched in 2002. An initiative of Comic Relief, it is a weekend, every two years when the British public can get active, have fun and raise cash to help people living incredibly tough lives in the UK and around the world. The main event that sits at the heart of Sport Relief is the Sainsbury’s Sport Relief Mile, a community event everyon

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