Case Study
South African Retail Giant Deploys Oracle Commerce to Drive Omnichannel Strategy
© Zensar Technologies © Zensar Technologies Company: The company offers clothing, jewellery, accessories, sports wear & equipment, cellular goods & services, and homeware through 17 retail brands. TFG sells through a network of 2 000+ stores, mostly in Southern Africa and its call centers. Business Benefits • Designed a solution to enable use a single commerce platform for multiple channels • Built using the multi-site framework, this solution empowers to launch brand sites in multiple language and currencies • Advanced features like shared shopping cart allow customers to shop at multiple brands with one checkout process. • High level of customisation Challenges To implement omnichannel strategy by launching onlin