Case Study

SIMON DATA LEVERAGES SNOWFLAKE TO ACCELERATE DATA-ENABLED MARKETING FOR CUSTOMERS

SIMON DATA LEVERAGES SNOWFLAKE TO ACCELERATE DATA-ENABLED MARKETING FOR CUSTOMERS

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33% Percentage of Simon Data’s customers that use Snowflake to manage inbound and outbound data flows to its customer data platform 33% Percentage of customers citing that Snowflake integration was key to selecting Simon Data 50% Percentage of total Simon Data revenue resulting from customers that leverage Snowflake Simon Data is an enterprise customer data platform (CDP) that empowers brands to deliver data-driven, personalized customer experiences anywhere. The platform leverages enterprise-scale big data and machine learning to power customer communications in any channel. Simon’s approach allows brands to develop and deliver personalization capabilities without needing to build and maintain a massive bespoke data infrastructure. STORY HIGHLIGHTS: Near-zero maintenance Wit

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