WORK Share a Coke with Remzi AWARD WINNING CLIENTS 22 JUL 2016 Coke didn’t just put people’s names on its bottles, it created personalised advertising messages too Understanding Everyone loved the first Share a Coke. Everyone wanted to see their name on a bottle. Our job was to develop an execution in year two that created the same impact by adding an even more personal touch. Only this time we didn’t have the element of surprise and there were

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