Case Study

ServiceNow Increases Speed to Revenue with Insight-Driven ABM

ServiceNow Increases Speed to Revenue with Insight-Driven ABM

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ServiceNow Increases Speed to Revenue with Insight-Driven ABM Creating Great Experiences & Unlocking Productivity Across The Enterprise Global technology leader ServiceNow offers a cloud-based platform and solutions to help digitize and unify organizations to find more innovative, faster, better ways to make work flow. The company serves more than 7,400 enterprises around the globe and relies on its field marketing team to expertly support sales and marketing with programs that bring in quality opportunities. These include various traditional and digital initiatives, including large events, trade shows, unique experiential programs, user groups, direct mail, and digital initiatives. ServiceNow has seen rapid growth in its global business in the past few years, which has led to the

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