Case Study
Selection of GetThere as Visa’s Company wide Booking Tool Increases Adoption Rate From 17% to 70%
Selection of GetThere as Visa’s Companywide Booking Tool Increases Adoption Rate From 17% to 70% A Visa Case StudyA CASE STUDY VISA A Global Goal When Caroline Boggess joined Visa early 2016 as the new Senior Director of Global Travel, she had a very specific goal: to become a best-in-class global travel program through quality, innovation and technology. Compounding the challenges Visa faced was the fact that it planned an aggres- sive rollout timeline, a mere seven weeks from kick off to the first and largest site going live. Not only did they require an online corporate booking tool that could solve all of their standardizing issues, they also needed support to help roll the change out globally, including areas in which people had never used online booking tools. Challenges Poor