Sears Case Study Mt. Merchant Powers Personalized Shopping for 200 Million Online Sears Shoppers THE COMPANY Founded in 1886, Sears is a brick-and-mortar and online retailer that began as a mail order catalog company. It is the largest provider of home services in America, with more than 14 million service and installation calls made annually. The company is a wholly owned subsidiary of Sears Holdings Corporation, which earned $25.1 billio

Join for free to read