STRATEGIC RESEARCH SCHOOL NUTRITION ASSOCIATION OF WISCONSIN – MARKET RESEARCH To develop a research instrument to measure current awareness of the School Nutrition Association of Wisconsin (SNA-W) among target audiences, and to determine if members were seen as knowledgeable and respected professionals in all aspects of school food services. School district administrators, board members and business managers in Wisconsin, current members of SNA-W and fellow food service professionals considering membership, and state legislators. In order to establish relationships between SNA-W and Wisconsin school districts, Bottom Line developed a comprehensive survey that was distributed to district administrators, board members and business managers statewide to determine w

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