Case Study

“SAVO was the only corporation that was going to help Blackboard close the gap between growth initiatives and sales execution.”

“SAVO was the only corporation that was going to help Blackboard close the gap between growth initiatives and sales execution.”

Pages 2 Pages

POWERING THE WORLD’S SELLERS SITUATION Growing the business requires increasing the productivity of the sales force “Our ?rst growth initiative – because it really is a growth initiative – was helping our sellers ?nd content,” says Brian McKenzie, Director of Sales Enablement. “If we were going to grow our business, we needed to make sure sales could quickly access content that was relevant to their selling situation. We were throwing know

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