SAVICKI, a leading eCommerce brand in the Wedding & Engagement jewelry segment, implemented SALESmanago's marketing automation to enhance customer engagement and increase sales. Over 5 years, SAVICKI expanded to six international markets and leveraged personalized email marketing, omnichannel communication, and advanced audience segmentation. Key outcomes include an 11,754% ROI, a 622% higher click rate, and a 206% higher open rate for dynamic emails. Automated campaigns supported 45% of transactions, boosting the customer base by 23% annually. Future plans include AI-driven product search and a Loyalty Program.

Join for free to read