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Samkaup Mobilizes Its Modernized Shopper Loyalty Program With Pricemoov

Samkaup Mobilizes Its Modernized Shopper Loyalty Program With Pricemoov

Pricemoov
Pages 1 Pages

The case study highlights how Samkaup, a grocery retailer, improved its pricing process using Pricemoov. Previously reliant on manual methods like Excel, Samkaup could only optimize a limited number of daily prices. With Pricemoov, the retailer now automates pricing for 70 categories and generates over 100,000 price recommendations daily, significantly speeding up price updates and increasing transparency. This transformation supports their loyalty program and boosts competitiveness by allowing real-time pricing adjustments and data analysis across 20,000 SKUs.

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