Case Study

Sales Rise Dramatically for Ciocca Ford after Transition to SMARTT Mobile Write-Up and Inspection

Sales Rise Dramatically for Ciocca Ford after Transition to SMARTT Mobile Write-Up and Inspection

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Sales Rise Dramatically for Ciocca Ford after Transition to SMARTT Mobile Write-Up and Inspection Ciocca Ford in Quakerstown, Pennsylvania, specializes in new and used car sales, car repair service, and Ford parts sales. In business for 45 years, their singular philosophy is simple: “employee satisfaction equals customer satisfaction, which equals success. ” Service Director Michael Minniti notes that a change was necessary and felt it was time to transition to the SMARTT system. “Our founder, Mr. Gregg Ciocca, recognized the bene?ts of this solution early on, and had the foresight to implement the solution in our dealerships. ” Minniti continues, “We signed up last October, and by February we were already deeply involved in conference calls. We were even ahead of schedule with our ‘go-liv

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