Case Study

RUTTER’S: EMBRACING TECHNOLOGY TO OPTIMIZE FUEL PRICES AND STREAMLINE PRICE CHANGES

RUTTER’S: EMBRACING TECHNOLOGY TO OPTIMIZE FUEL PRICES AND STREAMLINE PRICE CHANGES

Pages 2 Pages

PriceAdvantage helped Rutter’s optimize and automate fuel pricing across its 85 convenience stores by integrating web-based price management with Skyline LED price signs, POS systems, and pumps in a single ecosystem. Rutter’s could collect competitor data, calculate optimal prices, and remotely push confirmed price changes to every site in minutes, ensuring accurate roadside signage, avoiding mismatches between sign and pump prices, reducing manual workload, and supporting the company’s technology‑driven growth and customer experience strategy.

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