Responsive Site Supports Multichannel Strategy Habitat's existing platform was being outpaced by its competitors. The aim was to upgrade them to a more ?exible, sustainable environment that would support multichannel growth and provide an inspirational brand experience. The new responsive site has been built on Magento Enterprise Edition with a mobile audience in mind as over 60% of Habitat's sales originate online with shoppers using mobile and tablet devices to purchase from the brand. Phase one of the project introduced a re?ned user experience with easier navigation and multi-device image browsing, an easier checkout process, an enhanced search function and improved rich editorial content. Phase two saw the introduction of a click and collect service as Habitat ramped up it's di

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