Case Study
Rathdowne Place Recruitment Campaign
— Case Study Australian Unity Rathdowne Place Recruitment Campaign— Case Study — Hard Edge Media Client Background Australian Unity provides ?nancial, healthcare and retirement living services to half a million Australians. As part of its retirement living sector, Australian Unity was opening Rathdowne Place, a new aged care facility in Carlton, in February 2014. Project Objective To successfully launch Rathdowne Place, Australian Un