Rack Room Shoes: Optimizing Operational Processes The Opportunity With the 20/20 Data Analytics Platform, Rack Room Shoes fine-tunes operational efficiencies to increase profits. Introduction Founded in 1920 in North Carolina, Rack Room Shoes has grown to operate over 450 stores in 34 states. In 2002, the brand acquired Atlanta-based Off Broadway Shoes who continues to operate 30 stores independently after the acquisition. Since its inception, Rack Room has established a high degree of professionalism coupled with their signature southern charm to become a sustaining force in the retail footwear space. Rack Room Shoes, with its strong tenured employee base, always aspires to give back to their employees and their communities by offering various rewards, discounts, and charitable p

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