Case Study
Quickly ramped the largest sales team in the NBA and enabled record ticket sales
MINDFLASH CASE STUDY: Philadelphia 76ers Because we had Mindflash in place, the sales team was ready to execute when it was time. We’ll be able to do so much more with Mindflash in the future. Braden Moore Director, Analytics Philadelphia 76ers Overview — Situation: The recruitment of a new sales team meant the Philadelphia 76ers had to rapidly train its sales staff within a short timeframe before the start of the 2017-18 season. They also needed a way to effectively measure results. Solution: The 76ers became the first NBA team to implement an on-demand training platform, choosing Mindflash to quickly deliver sales training and measure competence. Results: In just 8 weeks, the Philadelphia 76ers implemented Mindflash, created content, and trained its sales team on key sales pr