Case Study

The Ticket Fairy

The Ticket Fairy

Share this The Ticket Fairy A cloud-based database is just the ticket for disrupting the event industry Results Increases event revenue through a ticket referral system that produces 10 – 25% of sales Virtually eliminates scalping by offering identity-locked tickets and a waitlist for sold-out events Improves analytics so events can collect contact info and track demand before ticket sales start Business challenge The event industry is fraught with excessive ticket fees, scalpers and reduced revenues for venues. How can startup The Ticket Fairy challenge the industry—as David challenged Goliath? Transformation A few large sales and distribution companies dominate the event ticketing industry. And their virtual oligarchy comes with big service fees, scalpers and exclusive contr

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