Case Study

Product Recommender Onsite Recommendations Boost IMA’s Transactions, Revenue and AOV

Product Recommender Onsite Recommendations Boost IMA’s Transactions, Revenue and AOV

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Product Recommender Onsite Recommendations Boost IMA’s Transactions, Revenue and AOV Prior to implementing Listrak’s Product Recommender for onsite product recommendations, IMA was manually selecting four recommendations for each product page on the IMA website. With Product Recommender, IMA can now create customized algorithms and use predictive analytics based on 360-degree customer insights to serve up personalized product recommendatio

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