CHALLENGES • PQE Group is a leading global quality provider for life sciences. The process of researching and compiling information for effective prospect targeting and outreach was proving time-consuming, especially with so much available data outdated. • “The pharmaceutical world is extremely challenging and people change positions way more often than in other markets,” says Thomas Carganico, Marketing and Communications Manager. NEW APPROACH • Seeking to access better intel about potential buyers — especially in terms of visibility around career changes within their contact lists — PQE equipped its sellers with Sales Navigator. • This enabled reps to gain a clearer view of the leads they were interested in pursuing, with superior insights leading to stronger engagements. • “Since

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