Case Study
Playworks builds its brand and makes key hires with LinkedIn for Nonprofits
Playworks, a leading nonprofit focused on children's social and emotional health, faced the challenge of increasing brand awareness and hiring with limited resources. Director of Talent Acquisition, Faren Ahlman, used LinkedIn for Nonprofits to effectively share Playworks' story, attract the right talent, and empower hiring managers. By leveraging LinkedIn tools like Recruiter, Career Page, and Jobs, Playworks made 42 successful hires, increased their Company Page following by 15%, and reached 84% new potential candidates in just one year.