Case study Customer success story: Pilot Flying J drives a seamless customer journey with omnichannel 2 Founded as a single gas station 60 years ago, Pilot Flying J has grown to become the largest operator of travel centers in North America, with over 750 locations serving more than 1.6 million professional drivers and traveling motorists daily. The company motto is “fueling life’s journeys,” and at any Pilot or Flying J travel center, professional drivers can find overnight parking, showers, a warm meal, WiFi, and a vast array of merchandise. Behind the scenes, IT systems were siloed or connected via one- to-one integrations, making critical data inaccessible. In order to provide a fully personalized and frictionless guest experience, Pilot Flying J needed to adopt an omnichannel st

Join for free to read