Phoenix Hotel Manila brings 77% more guests to their hotel website Recognising that there are many travellers from around the globe setting their sights on the Philippines, the Golden Phoenix Hotel Manila strives to provide all guests with a luxurious experience where they can relax. This independent hotel is located in Pasay City, Manila, and has more than 280 rooms. Established just under three years ago, the brand has had its own unique challenges to overcome, including figuring out the best way to create a brand website that drives direct bookings and helps increase revenue.Establishing brand identity in a global travel environment is a challenge Hotel general manager, David Li, notes that independent hotels in a popular tourist destination have to work extra hard in order to capture t

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