Travel Company Achieves 77% Lower CPA with Taboola and Yahoo Native Ads
Travel Company Achieves 77% Lower CPA with Taboola and Yahoo Native Ads
3 PagesA leading international hotel group partnered with Taboola and Yahoo to drive high-quality website visits. The campaign achieved a 77% lower Cost Per Acquisition (CPA) than the target and a 36% lower CPA compared to the next-best-performing channel.
