Case Study
Paypal
“We use LinkedIn Sales Navigator for every single deal”. Paul Weingarth Head of Field Sales, PayPal Australia Objectives: • Acquire more accurate sales leads • Minimise data scrubbing • Speed up the sales cycle Solution: • Eliminate expenditure on rich data • Utilise Sales Navigator for every deal Why use LinkedIn? • Navigate directly to decision makers • Find up-to-date and noteworthy contact details • Generate new leads with an